Hotels Need to Value Transparency as Much as Guests Do

Of the many uniquely American curiosities known around the world, hidden ‘resort fees’ are not among the most celebrated. In many other countries (here in Australia, for example), consumer law prohibits any pricing tactic that hides or obfuscates the total cost of a hotel booking. In the US, however — and despite ongoing protest from consumers and some lawmakers — it’s still possible to book a three day resort stay for $600, only to be hit with a mandatory $300 resort fee at the moment of check-in or check-out.

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