The REAL Renovation Rescue: 3 Ways to Improve Your Hotel Without Spending Millions (And How It Improves Your Bottom Line)

How far are hotel investors willing to go in order to bring out the best in their properties? In 2013, the El Encanto in Santa Barbara re-opened after a top-to-bottom renovation that took seven years and AUD $170 million to complete. The following year, Loews Regency Hotel in Manhattan opened after a $127 million refresh. And just last year, in 2017, Le Lutetia in Paris welcomed guests after a $174 million renovation of its own.

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What Virtual Reality Can Teach Us About The Guest Experience

Imagine you’re standing in a busy hotel lobby. Guests are at reception with their luggage, eager to check in. Others are on their way out, moving through sliding doors and getting into cars. You see the porters hauling carts of suitcases. You see businesspeople sitting in the common areas with their laptops. Somebody rustles a newspaper and turns the page.

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Hotels Need to Value Transparency as Much as Guests Do

Of the many uniquely American curiosities known around the world, hidden ‘resort fees’ are not among the most celebrated. In many other countries (here in Australia, for example), consumer law prohibits any pricing tactic that hides or obfuscates the total cost of a hotel booking. In the US, however — and despite ongoing protest from consumers and some lawmakers — it’s still possible to book a three day resort stay for $600, only to be hit with a mandatory $300 resort fee at the moment of check-in or check-out.

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