What Virtual Reality Can Teach Us About The Guest Experience

Imagine you’re standing in a busy hotel lobby. Guests are at reception with their luggage, eager to check in. Others are on their way out, moving through sliding doors and getting into cars. You see the porters hauling carts of suitcases. You see businesspeople sitting in the common areas with their laptops. Somebody rustles a newspaper and turns the page.

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Where Are All the Hotel Reviews, and How Do I Keep Track?

If you’re a hotelier who hasn’t been paying much attention to guest reviews, you haven’t been paying attention much at all. A 2016 report found that 96% of TripAdvisor users consider reviews to be an important factor in their booking decisions, while 83% actively read reviews for any property before they make a booking. As guests and travelers, we all know that reviews sway us. Managing your reviews is obviously important.

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Revved for success: Why the Hotel Guest Experience is Like an Engine

As Rally Australia raced through Coffs Harbour in New South Wales a few weekends ago, drivers and technicians were obsessing over engines and all the various components. This is a rugged and highly competitive event, drawing teams from all over the world. If you’re going to have a chance at winning, you literally have to be firing on all cylinders. The engine and its parts, in particular, have to be well oiled and perfectly tuned in order to meet the demands of the course.

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